The Wall Street example is why this decision by Facebook’s engineers has some serious political consequences. Regardless of how many of your friends post about Wall Street, you will only ever see this truncated list. I guess Facebook wants to make sure you don’t get distracted from the pictures of what your friends had for breakfast. I exaggerate, but only slightly, because we all know Twitter is where you broadcast what you had for breakfast.
To me this means that Facebook is ceding the territory of
being the breaking news source of record to Twitter. I mean, how can you
tell if something is breaking news if you are waiting for Facebook to organize all
the stories discussing the same topic? As opposed to Twitter that is still a total fire-hose that shows you what is happening in real time.
Facebook ads are another nearly infinite source of bad and
sometimes good social media experiments that I can critique or praise. This
week it is pretty much all critiques. Take this ad for example:
This is clearly a conservative political ploy (a clever
campaign, I have to admit) to get people to think in the simplistic terms the modern Republican party relies on. But the irony of using a beloved public television icon like cookie
monster to promote radical conservative ideology was not lost on me.
I politely asked them who was funding their organization,
but got no engagement from the fan page moderator. Surprise! They didn’t like
my solutions either:
This next Facebook ad is just hilarious in its simplicity:
Well yeah, how could I not click?
The people who run this group get paid to think that we should reduce the
national debt at any cost, except by raising the marginal tax rate on the
rich.
But come on guys, using the dead Steve Jobs to peddle your
absurd political position? Last time I checked, Apple was founded and blossomed in one of the most heavily regulated states in the country and has not moved its headquarters to the libertarian paradise
of Somalia.
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